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—  CLIENT

Bridge PetCare

Pet Food Manufacturer

—  SERVICE

  • Market insight

  • Consumer research

  • Brand concept

  • Brand naming

  • Logo design and VI system

  • Packaging design

  • High-end photography

  • Office branding

  • Point of sale materials

  • Trade show concept

—  ABOUT

Bridge PetCare, the brand’s mother company, is China’s third-largest pet food manufacturer. Their ambition is to enter the European market by introducing a completely new brand.


"Combining modern science with ancient wisdom" is the core concept of this new pet food brand. The overall brand strategy is to apply Chinese dietary theory to Western consumer habits without conflict.
 

—  SOLUTION

—  CHALLENGE

Create and launch a Chinese super premium pet food brand in Europe.

 

Nature Bridge, the brand’s mother company, is China’s third-largest pet food manufacturer. Their ambition was to enter the European market by introducing a completely new brand.

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Let's discuss your project!

Interested in working together? Drop us a line and let‘s chat!

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Qin Guo | Managing Partner

qin@brandentre.com

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No. 228 Xiangyang (S) Road, Xuhui District, Shanghai

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+86 (21) 6192 3899