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—  CLIENT

SHANGRI-LA

Hotels and Resorts

—  SERVICE

  • Campaign concept

  • Campaign KV

  • Creative copy

  • Campaign video

  • High-end photography

  • Social media contents

  • Point of sale materials

—  ABOUT

Island Shangri-La is the largest luxury chain hotel in Asia, with HQ located in Hong-Kong. In the preparation of the Mid-Autumn Festival in China, Shangri-La invited Brand Entre to plan a series of strategic campaign, aiming to deepen its communication with consumers and develop deeper in both overseas and domestic market.

—  CHALLENGE

According to different styles of the products and the different target consumers that Shangri-La has for this campaign, Brand Entre. created and extended visual elements and animation images into a richer and more appealing story, and applied them in different medias, which helps Shangri-La impress its consumers with its Asian Hospitality.

 

In the terms of design, through the combination of real products and illustration style, the aim is to bring a multi-dimensional story to the picture.

—  SOLUTION

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Let's discuss your project!

Interested in working together? Drop us a line and let‘s chat!

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Qin Guo | Managing Partner

qin@brandentre.com

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No. 228 Xiangyang (S) Road, Xuhui District, Shanghai

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+86 (21) 6192 3899