Founded in 1986, SHB Shanghai is Chinese OEM company that provides a full range of auto parts and services. The company has established a good reputation in both local and global market. As a leader in the industry and with the ambition to go public, SHB hopes to upgrade its brand and present a high-quality corporate image, so as to enhance its business and market value at home and abroad.
Brand Entre. was invited to provide SHB with comprehensive website upgrade solutions, including brand concept design, webpage layout design, UX/UI and interface, etc., with the goal of presenting a modern corporate image.
We created a brand concept "Heritage and Progress"that resonate and exemplify SHB's corporate value. "Inheritance" shows the craftsmanship through generations, "progress" reveals the spirit of modern enterprises in pursuing innovation. Coupled with the honor and trust built over from past decades, this new concept reflects the dynamism and richness of SHB’s corporate culture.